Fatal Crash reported in St. Croix County on Hwy 128

Spring Valley man hit sustaining only minor injuries

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Here is the photo from the Gooding/Peterson crash on Thursday, December 14, 2023 at Hwy 128 and TTH E. Photo courtesy of the St. Croix County Sheriff’s Department

Submitted by Chief Deputy Brent Standaert, St. Croix County Sheriff’s Office

TOWN OF SPRINGFIELD, ST. CROIX COUNTY, WI — The St. Croix County Emergency Communication Center received a 911 call at about 7:14 p.m. on Thursday, December 14, 2023, advising of a two-vehicle crash at the north junction of Hwy 128 and CTH E, in Springfield Township, in St. Croix County, Wisconsin.

Deputies arrived on scene and located a 2016 Chevrolet Colorado which had been operated by Jeffrey A. Good, age 54, from Spring Valley, Wisconsin, and a 2004 Pontiac Grand Prix, operated by Jessica L. Peterson, age 39, from Boyceville, Wisconsin, in the southeast ditch.

The investigation revealed the Pontiac Grand Prix, operated by Jessica Peterson, failed to stop at the stop sign while traveling eastbound on CTH E at Hwy 128 and was struck by the Chevrolet Colorado, operated by Jeffrey Good, who was traveling southbound on Hwy 128.

Good was wearing a seatbelt; he was evaluated at the scene for minor injuries by EMS and released. Jessica Peterson was pronounced deceased at the scene by the St. Croix County Medical Examiner; she was not wearing a seatbelt.

The St. Croix County Sheriff’s Office was assisted by Glenwood City EMS, the Glenwood City Fire Department, Baldwin EMS, the Woodville Police Department, and the St. Croix County Medical Examiner’s Office.

This incident represents the 14th traffic fatality recorded by St. Croix County in 2023. The crash remains under investigation.